1. An infographic is, by definition, a visual display of facts and data. Therefore, no infographic can be produced in the absence of reliable information.
2. No infographic should include elements that are not based on known facts and available evidence.
3. No infographic should be presented as being factual when it is fictional or based on unverified assumptions.
4. No infographic should be published without crediting its source(s) of information.
5. Information graphics professionals should refuse to produce any visual presentation that includes imaginary components designed to make it more “appealing” or “spectacular”. Editors must refrain from asking for graphics that don’t stick to available evidence.
6. Infographics are neither illustrations nor “art”. Infographics are visual journalism and must be governed by the same ethical standards that apply to other areas of the profession.
BASKETBALL - The most famous moment in March Madness History? Maybe. One of the most lasting memories of a clutch shot in the history of basketball? Certainly. Twenty years ago to the day, there was ‘that shot’. Duke trailing Kentucky 103-102, a mere 2.1 seconds to go in the game. Grant Hill in-bounding from his own end. Hits Laettner. And then this! #epicstuff What is YOUR favourite March Madness moment?
Digiday points out 3 mobile apps created by publishers that go above and beyond just recreating the web & print experience (look, feel, layout, content). You know, actual innovation on the mobile front:
Unfortunately for readers, it seems as though media outlets often take the path of…
Remembered for taking a punch from Akeem. Biggest dude I ever saw on a basketball court — seemed as wide as he was tall. I saw him play with the NY Nets against the Carolina Cougars in Raleigh in the old ABA. Red-white-and-blue ball.
Via SnappyTV — fan-selected clips from North Carolina State’s victory over Georgetown in NCAA tournament on Sunday. Interesting — sponsored by Coke Zero, enabled by SnappyTV app, and posted on Facebook.
In 2011, social media giant Facebook grew to 133 million active users from 117 million in the U.S.1 And in the final months of the year, tablet ownership in the U.S. nearly doubled, to 18% of Americans.
additional distributors of content
rivals for advertising revenues.
News sites now get 9% of their traffic from social media, up about 57% in two years.
Already, some that have moved aggressively with social media, such as The Huffington Post
Social media – particularly Facebook, with its huge audience and domineering lead – have become a partner no news organization can afford to ignore.
Five large tech giants now take in more than two-thirds of all digital ad dollars—and the number is rising fast.
With Google, Facebook and Yahoo in the lead, they are using personal data collected over the internet to direct ads to specific consumers to a far greater degree than ever before – and to a far greater degree than most news organizations are capable of.
brands still matter.
of the 25 most popular U.S. news sites, two-thirds are run by traditional news organizations.
The top 25 news sites in the U.S. recorded 342 million average unique monthly visitors in 2011 – up 17% over the prior year, according to Nielson Online.
Bing News, an aggregator run by Microsoft, jumped four notches
Google News dropped out of the top 10 and was replaced by the BBC
AOL News, which no longer exists, was replaced with its newly acquired news provider, The Huffington Post.
In late 2010, the internet surpassed print newspapers as a source for international and national news, and that gap is growing.
six in ten Americans reported getting most national and international news from television.
Television remains the most popular source
weather and traffic
79% said the “the internet is the first or second most important source for 15 of the 16 local topics examined.
early morning on weekday
smartphones, tablets and computers,
Later in the day
traffic is higher on computers,
9 p.m. and midnight, tablets see a more significant spike,
Traditional computing still accounts for 93% of internet traffic,
consumers are turning to their devices to supplement the rest of their digital diet, rather than replace it.
8.6% of traffic to news sites now comes from Facebook, Twitter and smaller social media sites such as Pinterest
21% of news site
a drop of 9% since 2009.
57% percent increase since 2009.
the most common method consumers used to find news content was to visit an organization’s website directly, followed closely by search.
“No social media connection. No news organization,
“Shared content equals influence. And influence in the news ecosystem equals engagement. And engagement equals value to those advertisers and others trying to reach that engaged audience.”
100 major news organizations that had named social media editors.
Facebook users spent 423 minutes (or 7 hours)
30 minutes per month.
Initial data suggest the readers are working.
Yahoo News had signed up 25 million users for its social reader in three months
2 million use it every day.
installed five million times
average journalist seeing a 320% increase in subscribers since November
New York Times’ Nicolas Kristof
e Ann Curry of NBC News boasted 380,000
Twitter at 24 million active usera10 in the U.S., a 32% increase over 2010.
“Twitter is the new newswire,”
The Huffington Post.
t Facebook Connect,
HuffPo was getting as many traffic referrals from Facebook as from Google
First, does the traffic from social media lead to any broader traffic growth?
There are few clear answers yet
And with Google’s January decision to integrate information from Google , its own recently launched social media site, into search results, the significance of developing one will probably only grow.
five large tech companies
Facebook and Google
Apple, Amazon and others
68% of online ad revenue in 2011, up from 63% in 2009,
search advertising generates the largest share of digital revenue, roughly 50% of the market
Display ads will also continue to see strong growth, thanks to the healthy appetite for banner ads, the largest segment within display. Banner ads increased 23.9%, to $7.7 billion in 2011.14
$12.4 billion in 2011, a 25% increase since 2009.
Facebook shot to the top of market, selling $1.7 billion in U.S. display ads in 2011
Most have the ability, and at least some data, that would enable them to engage in targeting.
CNN, The New York Times and Yahoo! News –
employed high levels of targeting based on a user’s recent online activity.
Only in last couple of years have many papers created the consolidated databases and mining abilities that allow the information to be better used.
Civic Science bundles together extensive audience profiles to sell to national advertisers.
Most journalism in the United States is local, including the television newscasts we watch and all but 3 of the 1,350 daily newspapers that survive.
local digital advertising grew 12% in 2011, to $15.5 billion.
local’s share of online ads fell to 27.5%, down from 30% in 2010.
display advertising brings in more ad dollars than search.
Local search ads brought in $5.6
Targeted display ads,
9.6% of local,
Video ads rose 42.1%, to $2.02 billion
6% of online ads
15% of the market by 2015.
43.5 billion videos in December 2011, a 44% leap over December the prior year.
13% of tablet users reported they watched video on tablets daily.
65% of tablet owners had used their device to watch short clips on YouTube or elsewhere
15% of them had watched television shows or movies on the tablet.
The Huffington Post, Reuters, and Yahoo News have all made major moves in recent months.
online news channel that will live-stream news video 12 hours a day.
Mobile spending is not counted as part of the $32 billion spent on digital ads in 2011
Mobile search ads alone also doubled during the year, thanks largely to an unexpected surge by Google, and mobile display ads nearly doubled, according to eMarketer. For 2012, eMarketer expects mobile ads to rise 80%, to $2.6 billion.
Apps for the top 25 sites tallied by Nielsen, for example, were all free to download for the iPad, some for Android.
14% of tablet news users had paid directly for news content
23%, though, have a subscription to a print newspaper or magazine that they say includes digital access.
Apple takes 40% of the revenue for ads sold within iPad and iPhone apps
Google takes a 30% cut of the price of an app sold on Android devices.
When a news organization sells ads through its mobile browser, on the other hand, it does not have to share any revenue with the platform companies
digital ad network
PEJ characterized those who rely mainly on apps as “power news users.
81% consume news daily, versus 63% of tablet owners who mainly use the browser
More than four in ten American adults now own a smartphone
One in five owns a tablet
mobile devices are adding to people’s news consumption
First, the explosion of new mobile platforms and social media channels represents another layer of technology with which news organizations must keep pace.
Second, in the last year a small number of technology giants began rapidly moving to consolidate their power by becoming makers of “everything” in our digital lives.
Already in 2011, five technology companies accounted for 68% of all online ad revenue, and that list does not include Amazon and Apple, which get most of their dollars from transactions, downloads and devices.
As a part of YouTube’s plans to become a producer of original television content, a direction it took strongly last year, it is funding Reuters to produce original news shows.
Yahoo recently signed a content partnership with ABC News for the network to be its near sole provider of news video.
With the launch of its Social Reader, Facebook has created partnerships with The Washington Post, The Wall Street Journal, The Guardian and others.
The Associated Press launched a partnership with more than two dozen news companies to license news content and collect royalties from aggregators.
bout a tenth of surviving U.S. dailies have launched some sort of digital subscription plan or pay wall.
using HTML 5
The Financial Times and The Boston Globe, have opted out of the “app”
Among the top news websites, there is little use of the digital advertising that is expected to grow most rapidly, so-called “smart,” or targeted, advertising.
So far, news organizations are mainly using the popular networking platform, Twitter, to push out their own content rather than to engage with audiences, solicit information or share information they themselves did not produce.
In 2011, losses in print advertising dollars outpaced gains in digital revenue by a factor of roughly 10 to 1, a ratio even worse than in 2010.
the newspaper industry has shrunk 43% since 2000.
the news industry is not much closer to a new revenue model than a year earlier and has lost more ground to rivals in the technology industry.
Today at SXSW, Instagram’s Kevin Systrom and Mike Krieger told Alexia Tsotsis that an Android version of the app is coming “really soon.” We’ve heard this for several months now, but it seems that the app is finally getting close to launch. On stage, Systrom pulled out a Galaxy Nexus running a prototype of the app, and flashed it at the crowd. He said, “it’s one of the most amazing Android apps you’ll ever see,” and continued, “in some ways, it’s better than our iPhone app.” The app is currently in private beta, and the team hopes “to have it out to people really soon.” During the session’s Q&A, he added that the Android app is incredibly fast, works great on a range of larger screens, and has sharing functionality with Tumblr, Twitter, Facebook, and other social networks.
South by Southwest (SXSW), one of the biggest conferences in tech, is just days away. In addition to the awesome panels and events, the journalists in attendance are being invited to some pretty cool parties.
If you’re a PR person in charge of sending out these invitations, it’s important to…