When journalists tweet: social media guidelines for news organizations - Lexology

Social media has become an important part of news gathering and delivery. An ideal social media policy will be tailored to your organization. It will be drafted by people who are sensitive to your organization’s concerns and familiar with social media culture. It will provide protection for your organization’s reputation while not providing unnecessary (or unlawful) restrictions on your staff. And it will be flexible enough that its basic principles will still apply even as social networking inevitably changes form.