Reinventing The News Wheel Is A Tough Job | TVNewsCheck.com

Taking a new look at three stations that adopted new approaches to their local newscasts over a year ago finds that “out with the old, in with the new” doesn’t always sit well with viewers. KOMU Columbia, Mo.’s Executive News Director Stacey Woelfel says he still believes that social media can still play a positive role in newsgathering, but that viewers don’t want their use to be so overt. “The tool got in the way of content that was perfectly fine.”

()